Pere Jaume Borrell i Guinart, known as Perejaume, is a multidisciplinary artist who explores the questions posed by the nature-culture duality arising from a romantic reference against consumerism, the crowd, and technological frenzy, warning us of the need to create new cartographies, cognitive maps of a new dialectic of representations as mirrors of our metamorphic social complexity. His “evolving” work gives the observer an active role, in which each of us transcribes our own daily diary. Perejaume’s work combines the plastic arts and literature, which by the use of metaphor expands in all directions and, at the same time, hinders the cataloguing of so much richness and complexity.
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